Next: Form
Backpack Design
Project Brief: Create a professional, cohesive Backpack design showing knowledge of softgoods
Inspiration Board
Merging design with pragmatism
Through studying the world of softgood design, I started to notice long lasting designs often have iconic silhouttes, characterful design choices and subtlety.

understood intricacy
woven geometry

Andrea Harrison
Bicyclist and messenger
A messenger and doordash deliverer in New York, really taking into account covenience, ease of use among all else
Target market and audience
utilitarianism meets minimalism
As a resident of crowded New York, Andrea desires a backpack which will have space while still keeping her on the move
Ideation and Concept sketches
form development
During the ideation phase, I focused on creating a variety of forms, shapes and proportions to fit the target market

polygonal minimalism
polygonal minimalism